How to best use your AVPA medal?

This international distinction is much more than just a trophy: it reflects the quality of your production and the work of an entire team. It is therefore only natural to start by thanking and including your collaborators and partners in this success. They are, in large part, the ones who made this achievement possible.

Valuing your professional environment

On a daily basis, you work closely with suppliers, banking partners, and local or regional institutions. All these actors form your professional ecosystem. The AVPA medal represents strong external recognition, which reassures and enhances this relationship of trust. Let them know. Tell them that their collaboration contributed to the achievement of such a distinction. This gesture strengthens your ties and reinforces your image.

A powerful commercial lever

From a commercial standpoint, this medal becomes a true asset. It reassures your existing customers in their choice and can play a decisive role in negotiations with new prospects. It is a tangible proof of your commitment to quality—a strong argument for those who are still hesitating. Integrate it into your commercial pitch, highlight it during meetings or tenders. It’s an additional persuasive tool.

Key actions to maximize the impact of your medal

• Work with the local press

  Local media are often on the lookout for inspiring stories to share, and your success is certainly one of them. A clear and concise press release, sent to the right contacts, can generate valuable media coverage. Local audiences are often sensitive to the achievements of their region, which amplifies your message.

• Organize an award ceremony

  Whether in your own premises or in a symbolic public venue, a ceremony is a great opportunity to celebrate your award with your teams, partners, clients, and local officials. It’s a unifying moment, ideal for communication and enhancing your brand image. An AVPA representative may also be able to attend and reinforce the impact of the medal presentation.It might also be worthwhile to organize a joint ceremony with other producers from the same region. This strengthens territorial identity and creates a powerful collective dynamic.

• Showcase the medal in all your communications

  Display your AVPA medal wherever it is relevant: in your commercial brochures, on your website, on your packaging, trade show booths, commercial correspondence, and more. The more visible it is, the more effectively it works as a marker of quality.

It is important to note that official use of the medal’s visual and associated certificates requires signing a license agreement with AVPA.

Contact us by email: contact@avpa.fr

The AVPA medal is much more than a symbolic reward. It is a strategic opportunity, a powerful communication tool, and a lever of trust for everyone around you: collaborators, partners, clients, and prospects. It’s your turn to make it shine!

Click here to see the explanatory video : How to use the AVPA medal ?